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UberEats Super Bowl ad dmi video thumbnail Joinfor FREE to access this video ’s UberEats or, ‘Uber not Eats’ Super Bowlcommercial, we’re invited to laugh and cringe at this star-studdedmunch-a-thon. To shine a light on the fact that Uber delivers more than justfood alone, the brand created an ad featuring A-list celebrities chomping onhousehold items, including a light bulb, a diaper, lipstick, and a scentedcandle yes, one of those Gwyneth Paltrow ones.
Here, the premise revolvesaround people eating freshly-delivered domestic Find Your Mobile Number List items out of confusion becausethey think that UberEats only supplies food—and it works wonders. Oh, and thesmall print disclaimers such as “don’t eat lightbulbs” really add that extratouch of humor it’s solid advice, too. Takeaway: If you’re looking to expandyour brand’s commercial scope or pivot your business in any way, using your adto shine a light on your new service or USP in an eye-grabbingly creative waywill spark engagement while really driving the message home. A littleinfluencer marketing muscle doesn’t hurt, either. The Washington Post dmivideo thumbnail Join for FREE to access this video Yes, one of the grand oldAmerican newspapers makes our list.
TheWashington Post prevailed with an advert that makes you stand up and takenotice right from the get-go. A hard-hitting visual ad that highlights theoften-dangerous work carried out by journalists and narrated by the warm,iconic voice of Tom Hanks, the video has a solid narrative that features thosein the media industry who have died or disappeared. Sharing the message that‘knowing keeps us free’ and the paper’s official slogan, ‘democracy dies in thedarkness’, The Washington Post hit home the importance of honest, fact-drivenjournalism in today’s world. As such, the publication has positioned itself asan oracle for reliable, unbiased, real-time information in a world full of fakenews—an excellent entry to the Super Bowl advertising arena. Takeaway: Ifyou’re looking to deliver a poignant, hard-hitting message, being bold anddaring will help you get results—as long as you’re honest, transparent andtasteful in your efforts.
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